Judge This by Chip Kidd audiobook

Judge This

By Chip Kidd

Simon & Schuster Audio / TED 9781476784786

Unabridged

Format : Library CD (In Stock)
  • Available on 12/30/2030

    ISBN: 9781442375901

  • Available on 12/30/2030

    ISBN: 9781442375901

Category: Nonfiction
Audience: Adult
Language: English

Summary

Summary

A fun, playful look at the importance of first impressions—in design and in life—from acclaimed book designer Chip Kidd

First impressions are everything. They dictate whether something stands out, how we engage with it, whether we buy it, and how strongly we feel. This is especially true when it comes to design. And design is all around us, secretly shaping our world in ways we rarely recognize. Except if you yourself are a designer, like Chip Kidd.

In Judge This, the reader travels through a day in the life of renowned designer Chip Kidd as he takes in first impressions of all kinds. We follow this visual journey with Kidd as he encounters and engages with everyday design, breaking down the good, the bad, the absurd, and the brilliant as only a designer can. From the design of the paper you read in the morning to the subway ticket machine to the books you browse to the smartphone you use to the packaging for the chocolate bar you buy as an afternoon treat, Kidd will reveal the hidden secrets behind each of the design choices, with a healthy dose of humor, expertise and, of course, judgment as he goes.

Judge This is a design love story, exposing the often invisible beauty and betrayal in simple design choices—ones most of us never even think to notice. And with each object, Kidd proves that first impressions, whether we realize it or not, have a huge impact on the way we perceive the world.

Reviews

Reviews

Author

Author Bio: Chip Kidd

Author Bio: Chip Kidd

Chip Kidd is a writer and graphic designer in New York City whose book-jacket designs have helped spawn a revolution in the art of American book packaging. He has written about popular culture for McSweeney’s, Vogue, New York Times, New York Observer, Entertainment Weekly, Details, 2WICE, and others.

Titles by Author

Details

Details

Available Formats : CD, Library CD
Category: Nonfiction
Audience: Adult
Language: English