The Gamification Toolkit: Dynamics, Mechanics, and Components for the Win
By Kevin Werbach and Dan Hunter
Read by Lloyd James and Sean Pratt
Unabridged
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3 Formats: CD
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3 Formats: Library CD
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3 Formats: MP3 CD
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ISBN: 9798200614295
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ISBN: 9798200614288
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ISBN: 9798200614301
| Runtime: | 0.89 Hours |
| Category: | Nonfiction/Business & Economics |
| Audience: | Adult |
| Language: | English |
Summary
Summary
Take your gamification efforts to the next level When The Economist covered Kevin Werbach and Dan Hunter’s new book For the Win in 2012, they referred to gamification as a “management craze.” Since then, gamification has proved to be much more than a fleeting fad: it is a global movement. For the Win has been published globally in English, Chinese, Japanese, Korean, Russian, and Spanish, and more than a quarter of a million people have taken Werbach’s gamification course on Coursera. Now, in their new ebook The Gamification Toolkit, Werbach and Hunter go deeper into the key game elements and provide you with the tools to take gamification to the next level. This brief but comprehensive ebook is a user’s guide to help you build a game—for the win. Gildan Media is proud to bring you another Wharton Digital Press Audiobook. These notable audiobooks contain the essential tools that can be applied to every facet of your career.Author
Author Bio: Kevin Werbach
Kevin Werbach is an associate professor of legal studies and business ethics at The Wharton School, University of Pennsylvania. He is also the founder of the Supernova Group, a technology analysis and consulting firm. Called “one of the few policy wonks who really got it” by Wired, he helped develop the United States Government’s e-commerce policy, shaped the FCC’s approach to Internet issues, and authored Digital Tornado, the first comprehensive analysis of the implications of the Internet. A sought-after speaker and commentator, Werbach appears frequently in print and broadcast media. His writing has appeared in Harvard Business Review, Fortune, the Industry Standard, the Philadelphia Inquirer, and Slate, among other publications.
Titles by Author
Author Bio: Dan Hunter
Dan Hunter is an expert in internet law, intellectual property, and the application of games to public policy arenas. He is a professor of law at New York Law School and the director of the school’s Institute for Information Law & Policy. He is also an adjunct associate professor of legal studies at The Wharton School, University of Pennsylvania. His research has appeared in journals such as the California Law Review, the Texas Law Review, the William & Mary Law Review, and the Journal of Legal Education.
Titles by Author
Details
Details
| Available Formats : | CD, Library CD, MP3 CD |
| Category: | Nonfiction/Business & Economics |
| Runtime: | 0.89 |
| Audience: | Adult |
| Language: | English |
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