The Best Selling Coach: Business Development for Business Coaches, Consultants and Advisors

Summary

Written by a sister and brother team with thirty-five years of combined experience, this book demystifies business development and offers a simple and highly effective method of selling for business coaches and consultants.

Selling professional services, particularly for new or aspiring consultants, can seem daunting and distasteful. The Best Selling Coach shows that it doesn’t need to be this way and, using a four-stage process, shows coaches how to first build their confidence and go on to locate, connect, and meet desirable clients, virtually or in person. This book guides listeners through asking for the sale and keeping control of the business relationship as it develops.

Current, new, and aspiring business coaches, as well as postgraduate coaching students, will welcome this guide to solving the top issues most people face in this sector: finding new clients, building your client base, and winning work.