Advertising & Promotion
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Driven
David Kiley
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Eating the Big Fish
Adam Morgan
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R.E.D. Marketing
Greg Creed
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Quantum Marketing
Raja Rajamannar
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From Those Wonderful Folks Who Gave You Pearl Harbor
Jerry Della Femina
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Primal Branding
Patrick Hanlon
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Share of Culture
Paul Parton
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The Hero and the Outlaw
Margaret Mark
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Invention in PR
Adam Ritchie
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The Art of the Pitch
Peter Coughter
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Positioning
Al Reis
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Positioning
Al Reis