Going Social by Jeremy Goldman audiobook

Going Social: Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media

By Jeremy Goldman
Read by Joe Geoffrey

Gildan Media, Recorded Books, Inc. 9781469085906

Unabridged

Format : Library CD (In Stock)
  • ISBN: 9798200633500

  • ISBN: 9798200633494

  • ISBN: 9798200633517

Runtime: 7.89 Hours
Category: Nonfiction/Business & Economics
Audience: Adult
Language: English

Summary

Summary

If you’re not social, it’s like you’re not even there. That’s how critical social media marketing has become. Businesses everywhere are struggling to adapt, but transitioning from traditional marketing to online engagement is fraught with questions, such as: How much is a Facebook “like” worth? How can you effectively engage online influencers? What are the best dashboards for monitoring multiple social channels simutaneously? How do you keep it all going around the clock? For more than a decade, author Jeremy Goldman has helped companies inject “social” into their processes. In Going Social, he explains the ins-and-outs of platforms such as Facebook,Twitter, LinkedIn, Google+, Foursquare, Instagram, Pinterest, and others. The digital landscape offers unprecedented opportunities to breathe new life into brands, spread the word about products, and magnify loyalty. Featuring insights from entrepreneurs, social media directors, community managers, bloggers, and other experts, Going Social is an indispensable guide to connecting with customers in the brave new social frontier.

Reviews

Reviews

Author

Author Bio: Jeremy Goldman

Author Bio: Jeremy Goldman

Jeremy Goldman, founder and CEO of the digital consultancy firm Firebrand Group, has more than fifteen years of experience helping companies improve their digital marketing and social media strategies. He has managed global e-commerce and social media for a number of brands, including Jurlique, Temptu, and Unilever. Goldman has been featured in numerous publications and is an online columnist for Inc. and the Next Web. He lives in New York City.

Titles by Author

Details

Details

Available Formats : CD, Library CD, MP3 CD
Category: Nonfiction/Business & Economics
Runtime: 7.89
Audience: Adult
Language: English