Guerrilla P.R. 2.0 by Michael Levine audiobook

Guerrilla P.R. 2.0: Wage an Effective Publicity Campaign without Going Broke

By Michael Levine
Read by Tom Weiner

By Michael Levine
Read by Tom Weiner

Blackstone Publishing

Unabridged

Format : Library CD (In Stock)
  • ISBN: 9781433295676

  • ISBN: 9781433295652

  • ISBN: 9781433295683

  • ISBN: 9781433295713

Runtime: 9.35 Hours
Category: Nonfiction/Business & Economics
Audience: Adult
Language: English

Summary

Summary

Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you’re a small-business owner, entrepreneur, or undercapitalized beginner seeking an edge in a highly competitive arena, it’s unlikely that you have your own high-powered publicist.

Guerrilla P.R. 2.0 offers all the resources necessary to mount your own campaign and get the media exposure you need. In clear and concise language, Michael Levine, one of the top public relations counselors in the country, reveals the same procedures he uses every day to get press on major stars—and how those strategies can be utilized on little or no budget. You’ll learn how to think like a publicist and map out the perfect strategy for success. 

Editorial Reviews

Editorial Reviews

“With an encouraging tone and a splash of humor, the author introduces readers to the PR pro‘s mindset…Instructive and entertaining…a clear-eyed and clever bible for the enterprising grassroots publicist.” Publishers Weekly

Reviews

Reviews

Author

Author Bio: Michael Levine

Author Bio: Michael Levine

Michael Levine, founder of one of the country’s most prominent entertainment public relations firms, has been called “one of Hollywood’s brightest and most respected executives” by USA Today. He is the author of numerous books, including Guerrilla PR, the world’s most widely used introduction to public relations. His essays have been featured in the New York Times, Reader’s Digest, Hollywood Reporter, and USA Today. He hosts Inside Out with Michael Levine on KRLA, and he is the founder and owner of Levine Communications, based in Los Angeles.

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Details

Details

Available Formats : CD, Library CD, MP3 CD, Playaway
Category: Nonfiction/Business & Economics
Runtime: 9.35
Audience: Adult
Language: English