It’s Not about the Coffee (audiobook)

Leadership Principles from a Life at Starbucks

By Howard Behar, with Janet Goldstein
Foreword by Howard Schultz
4.4 hrs • 4 CDs• 1 MP3 CD • Unabridged
Nonfiction/Business & Economics
Target Audience: Adult
Release Date: 12/27/07
FORMAT PURCHASED RELEASE ISBN MARC PRICE ADD TO CART
Library CD Library Edition CD titles are packaged in an attractive, full-sized, durable vinyl case with full color art. Cloth Sleeves keep compact discs protected and in numerical order. 
- 01/01/08 9781433208065
$27.00
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MP3 CD MP3-CDs: Come in a durable vinyl case similar to a dvd case. An index of contents and tracking information are included within the Mp3-CD format. MP3's can be played on any compatible CD player 
- 01/01/08 9781433208041
$19.95
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Playaway Playaway: Playaway editions are a pre loaded audio device that is half the size of deck of cards. Simply plugin headphones and listen. 
- 06/01/09 9781433274503
$49.99
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Summary

Howard Behar is one of three top executives who have helped shape one of the most recognized companies in the world: Starbucks. A widely acclaimed leader, Behar, with his signature energy, smarts, high expectations, and belief in people, has become a symbol of the soul and candor of the Starbucks culture.

In It’s Not about the Coffee, Behar outlines his simple yet effective approach to success: focus on people over profits. He offers ten fundamental leadership lessons we all need to practice as well as preach every day, including clarity of purpose, listening, truth telling, accountability, and persistence. Each chapter explores one of these principles, incorporating inside stories of turning points in the development of Starbucks’ culture and business and offering inspiring advice. 

Review Quotes

“The tips inside are intelligent, heartfelt, tested and honed in reality. Bravo.” 

David Allen, author of Getting Things Done 

It’s Not About the Coffee offers the true ingredients for enduring results: a set of proven principles we can all aspire to work and live by.”

Bob Fisher, former chairman, Gap Inc. 

“Howard Behar, the keeper of Starbucks’ soul for many years, has given us a book about how to succeed anywhere—not just in business. His ten principles should be required reading for every government official and college president.”

Former US Senator Bill Bradley

“The voice of experience and in-house examples from a popular company make for a decent read for those wanting to develop or refresh basic business leadership skills.”

Publishers Weekly